What is Scandinavian style

What is Scandinavian style: ideas and trends

The Scandinavian style is an aesthetic that has gained popularity around the world due to its simplicity, functionality, and natural beauty. It combines minimalism, natural materials, and comfort to create the perfect atmosphere for your home, clothes, or accessories. If you have an online store, Scandinavian style is a great trend to expand your assortment and attract new customers.

The main features of the Scandinavian style

Natural materials
The Scandinavian style is dominated by natural fabrics: linen, cotton, wool, wood, and jute. These materials add naturalness and comfort to the products.

Minimalism
Scandinavian style products have a simple but elegant design. They are devoid of unnecessary details, which makes them versatile.

Neutral color palette
White, gray, beige, and pastel colors dominate Scandinavian design, but often accented with rich colors such as dark green or deep blue.

Functionality and comfort
Things are not only beautiful, but also convenient to use. This applies to furniture as well as clothing and decor.

Environmental friendliness
Products in the Scandinavian style are often created with care for the environment, which is in line with modern trends in sustainable development.

How to apply the Scandinavian style in your online store

Clothing

Knitted sweaters and cardigans made of natural wool.
Spacious dresses, tunics and leggings made of soft cotton.
Clothes in calm colors with a minimalist design.
Home decor

Jute or cotton carpets.
Decorative pillows in pastel colors.
Wicker baskets for storing things.
Accessories.

Knitted scarves, hats, gloves.
Bags made of natural materials.
Minimalist jewelry.